WebVideos - Web Video Production Company

My website looks dull - can corporate video bring it to life?

2009-07-09T15:56:00.001-07:00

Lately people have been discussing the surge in corporate video content and how that can be harnessed to drive more customers and sales to your website.

However, many of us have spent sizable sums building our existing websites, first in the ‘dot com' era and now again as we upgrade for broadband web. Unsurprisingly we're reluctant to change everything again to incorporate a load of video content.

You'll be relieved to hear that rebuilding your website is not necessary. The modern systems for playing videos in different parts of your website integrate easily to most existing website management systems. In fact in the best case all you need to do is paste some HTML code provided by your corporate video supplier wherever you want the video to appear and the video immediately starts playing!

That allows you to focus on where could your website be improved by video content and how should that video content include. I believe most small to mid sized business websites can use video content highly effectively in several ways.

Add a human touch to your home page - the majority of traffic online bounces straight off your homepage - a video presenter there grabs and retains attention and immediately delivers compelling sales messages.

Support your customer services - people hate trawling through endless text FAQs struggling to understand the answers they're getting. Many companies find its much more effective to offer a video FAQ for the top questions (80% of consumers ask the same 20% of the questions) which also greatly reduces call centre load and costs.

Sales process videos - people bounce out of online transactions up to 60% of the time, so adding short videos along this process to reassure and support has to lead to higher sales and fewer dropped shopping carts - often its just a case of reassuring the buyer regarding things like returns policy which in fact rarely used afterwards.

The best systems today are based on what's called open source software that is free, so you don't need to pay license fees, which greatly reduces costs. What's more there are thousands of software developers throughout the world who work to improve this type of software so you get constant free upgrades and improvements.

The video management system then enables you to post your corporate video content wherever you need it, using a WYSIWYG (what you see is what you get) editor that will be familiar to anyone using Microsoft Word.

Because its so easy to use it means you get more time to focus on the content instead and can spend the time creating different sales videos to appeal to different consumers. This system then functions as effectively as a fully featured website system, comparable to those costing tens of thousands from the industry giants. And no more dull and dreary business websites!

A Video Production Can Boost Online Sales.

2009-07-09T15:54:00.000-07:00

Previously i've
been discussing why video is the future for business websites and how
incorporating video into your website is remarkably easy and efficient
at driving new sales.

Ok, so suppose you've bitten the bullet, quickly and effectively filmed some great new video production content
and easily added it to your website which looks fresh and dynamic.

But isn't there a problem? As a typical small to mid sized B2B website your website traffic figures
probably aren't as high as you'd like - maybe hundreds per month for
example and hardly the hundreds of thousands that flock to sites like
youtube every day.

So how can you and your company cut yourself a piece of this action? Well let's think sensibly
about it - when you want to meet a lot of people you don't go a desert
island do you? No you go to the centre of the nearest big city because
that's where everybody is! Well, we need to do exactly the same with
our video production content i.e. take it beyond the website and into
online communities where your consumers spending time surfing, chatting
and buying.

So how is this done and how do you cut through the noise of everyone shouting for attention -
especially without big budget advertising?

We call this seeding your content across the web and its all about planting links to your video
content in high traffic relevant areas communities online where
potential customers are likely to find it! Where are these places? Well
think about your consumer's lifestyles and areas of interest and you'll
find them in online communities around these topics - whether its
youngsters chatting each other up on My Space or Global Grannies
planning their next backpacking holiday on Trip Advisor. Also to
maximise the power of your video production content there are certain tactics you
can use which are outlined below. Please note, all tactics MUST be
ethical and follow the policy guidelines of the communities your are
approaching ... so when you are posting links to your videos in online
communities:

Use teaser videos of up to 30-60 seconds or less to draw people in i.e., less is more in this case
as people's attention spans are extremely short!

Use every hook you can, e.g., catchy titles (NB also make sure the exact middle frame of your web video
is interesting as sites like YouTube use this as a thumbnail to grab
attention!)

Get onto recommended pages e.g., with YouTube by getting mentions on blogs and in forums (e.g.,
Linkedin or Ecademy) and even formenting controversial debate which
attracts attention!

Don't forget to share - send to all your contacts and incentivise them to pass on and recommend

Use Calls to Action to direct the viewer to what they need to do next

Always keep things simple. Unless we're reading a novel most of us like plain and simple English

Yse unique tag words to keep your videos together i.e., this way they appear all together on key sites like YouTube.

These are just a few initial suggestions that will get your video content going with a bang and
attract lots of new traffic to your site - so tell you sales team to
stand by.

WebVideos Ltd. are a London based web video production Company that create Professional Web video production, Online Video, corporate video production & Website Video Services For Any Business on the Internet.

A Video Production Can Boost Online Sales.

2009-07-09T15:53:00.002-07:00

Do Your Online Sales Need a Boost?
Converting online sales is the challenge facing many online businesses. You know how to drive traffic to your website; you know your product inside-out; and you've made online navigation smooth and appealing. What more can you do?
Effectively converting online sales
A video production has been proven to boost online conversions, increasing sales by up to 55%. Such an impressive ROI demands that you try it for yourself. Online video works because it's simple, direct, and compelling. It allows customers to make an informed choice about your product or service - without asking them to read pages of text.
The message is clear: if you need to communicate with people online, you will benefit from an online video.
Keep two keys in mind:

Length: Keep it short - anything longer than 4 minutes won't be viewed;
Quality: The quality of your business will be judged by the quality of the video."

Dr Ralph Wilson, Editor, Web Marketing Today (October 2007)Business-to-business marketing solutions
When you're selling a service or product to fellow businesses, it's crucial to set yourself apart from the competition. A professionally-produced video will enhance your company image, particularly if it contains valuable or informational content.
How do you get started?
An online video could start converting more online sales immediately. But it's not easy to conceive and produce an effective piece of video for your own site. WebVideos offers a consultative service, working with you to develop, design and install your video production. Take a look at our all-inclusive online video packages.
What should your online video be about?
The nature of your business may not immediately suggest themes for a web video. But we can help you to identify ways to use this innovative marketing tool. Consider a company introduction, a movie-style event trailer or an informational or business-to-business marketing solution.
Any of these will enhance your online presence and start converting online sales.
Contact the Web Videos team for ideas - whether you're in services or ecommerce, we'll suggest ways to integrate rich video content in your site. Get free video inspiration now!

Video Production Services

2009-07-09T15:53:00.001-07:00

Mention corporate videos to most employees and you will hear the audible groan. video production services has no need to be viewed that way any longer. WebVideos can give your corporate video real impact making staff sit up and pay attention to the message your company wants to be heard.

Our team of professional scriptwriters, working closely with your company, create a buzz in the boardroom, chatter in the canteen and cause a stir in the staffroom. However, you may already have a script in mind, no problem. WebVideos will help you present your script in such a way as to practically put a hand out and shake your staff awake. WebVideos pride themselves on their versatility during corporate video production and work with you to create your ideal not ours. Want your script or ours? You get it. Want your own presenter? Done. Alternatively, WebVideos can provide talented actors or actresses to present your video production services in the most engaging way possible and because video is the most effective tool of communication, a corporate video may be used to get your company message across in many different spheres:

• Communicate company message
• Health and safety issues
• Training staff
• Sales
• Promotions
• Infomercials

A corporate video production can be used to communicate many different issues:

• To motivate staff
• To express company values
• To inform staff
• To express company values
• To emphasise who you are, what you do and how you operate
• To highlight your company social responsibility (CSR)
• To explain your customer relationship management (CRM)

A video production services uses the latest most innovative flash technology available, not only, allowing you to incorporate your company logo but you choose the backgrounds. By emphasising key elements with the use of scrolling or static text, you can be assured that your information is well and truly hitting home.
An entertaining, engaging corporate video offers your company a multimedia business communication tool which turns indifference into undivided attention.

Web Presenter & Website Presenters Convert Leads

2009-07-09T15:52:00.001-07:00

Do you want your company website to stand out from the crowd? In an age where every business has a website, what can you do to capture an audience?
A website presenter may provide the answer. Adding website presenters to your company website will put a face to your company. Your customers will have a sense of the people behind the corporate logo.

Using the very latest in flash website video to welcome your customers to your site, whilst also, highlighting the key features of your website. web presenterscan be used to navigate your customers to the areas on your site that you may wish to drive them towards, but leaving the customer feeling that they have been gently guided by the hand.

The interactive features of flash website video give your customers the sense that your company is speaking directly to them. You are not making them navigate through endless pages on your website to get where they want to be. In fact, a website presentercould make them feel like there was a friend standing beside them, pointing them in the right direction.

You get your customers exactly where you want them to be without them feeling frustrated at having to search your whole site but without the hard sell experience that many sites leave customers feeling.

With a website presenter, you are capturing your audience from the very second they land on your homepage, creating an instant impact. Selling yourself, without overselling yourself, making your customers feel as though you are there for them and not just yourself, now your customers become a larger part of your advertising strategy. Leave a big enough impact on your customer, with your helpful and informative web presenter and those same customers will spread the word to other potential customers, eager to see what all the fuss is about. It is a well known fact that a website has, on average, ten seconds to grab the attention of a potential customer and whilst a picture may well be worth a thousand words, an interactive flash website video with a website presenter could very well be worth one hundred times that amount.

Corporate Video Production Services

2009-07-09T15:51:00.000-07:00

Mention corporate videos to most employees and you will hear the audible groan. Corporate video production has no need to be viewed that way any longer. WebVideos can give your corporate video real impact making staff sit up and pay attention to the message your company wants to be heard.

Our team of professional scriptwriters, working closely with your company, create a buzz in the boardroom, chatter in the canteen and cause a stir in the staffroom. However, you may already have a script in mind, no problem. WebVideos will help you present your script in such a way as to practically put a hand out and shake your staff awake. WebVideos pride themselves on their versatility during corporate video production and work with you to create your ideal not ours. Want your script or ours? You get it. Want your own presenter? Done. Alternatively, WebVideos can provide talented actors or actresses to present your corporate video production in the most engaging way possible and because video is the most effective tool of communication, a corporate video may be used to get your company message across in many different spheres:

• Communicate company message
• Health and safety issues
• Training staff
• Sales
• Promotions
• Infomercials

A corporate video production can be used to communicate many different issues:

• To motivate staff
• To express company values
• To inform staff
• To express company values
• To emphasise who you are, what you do and how you operate
• To highlight your company social responsibility (CSR)
• To explain your customer relationship management (CRM)

A corporate video production uses the latest most innovative flash technology available, not only, allowing you to incorporate your company logo but you choose the backgrounds. By emphasising key elements with the use of scrolling or static text, you can be assured that your information is well and truly hitting home.
An entertaining, engaging corporate video offers your company a multimedia business communication tool which turns indifference into undivided attention.

Our Corporate Web Video Productions Are Proven To Deliver!

2009-04-17T06:49:00.000-07:00

Professional Corporate Video Production Services For Your Company Website. WebVideos are based in London and combine video, graphics and flash interactivity to create stunning corporate video productions for any size business or budget on the web. We also provide film studio services by way of our partnership with Camberwell Film Studios, London.

Why Compromise With Your Online Business? As a UK market leader of corporate video production for websites, Web Videos provide value for money end-to-end video production services that range from website video strategy, scriptwriting, storyboarding and creative website, video production, right through to the technical implementation of the final production on your company website.

Affordable, Professional Web Video Production Guaranteed!

There are many web video production companies that claim to be able to offer the same high level video production services we offer, but our web video productions speak for themselves. WebVideos are industry leaders and consequently we can offer you a much higher level of expertise than your standard corporate website video production companies.

If you are looking to increase and enhance the inherant marketing potential of your website through the use of a marketing video then look no further than us.

We have successfully produced interactive promotional website videos for UK business clients ranging from large companies such as BT, Trevor Baylis Brands and BigDug Shelving right through to smaller businesses such as Trap Media and ActSmart. Our promotional website video productions for online business are proven to enhance customer services, increase enquires per visitor and educate visitors to new ideas and concepts.

Client Quote:

"Webvideos guided us through the whole process. They understood what we wanted and provided a comprehensive end to end video solution that seamlessly integrated into our long established website. They definitely went the extra yard for us. All in all we are very pleased."

Kevin Brewer: Managing Director, National Business Register Plc

Corporate Video Production for the Web Has Exploded!

The past few years has seen the services of corporate video production companies explode. Because of this, on many corporate websites without a web based video production the primary message just isn’t getting across. It has been shown that visitors decide whether to stay on your website within a few seconds, so if you have something to say you'd better say it fast!!!

Our web based video productions have been proven to hold customers attention, generate leads and enhance bottom line results dramatically when implemented across your website. With a promotional website video presentation you will easily be able to:

Improve Sales Lead Conversion With An Interactive Online Video Production

Deliver Your Business Proposition In An Exciting And Invigorating Manner

Reduce Call Rates By Providing Self-Help Customer Service Videos

Build Business Credentials With A Commercial Video Welcome Message

Deliver Innovative And Interactive Product Demonstration Videos

Provide Measurable Internal & External Educational Platforms

Help Visitors Navigate Your Website & Locate Important Information

Aid The Customer Decision Making Processes With Help Videos

Drive Customer Feedback With Person To Person Calls To Action

Bring Your Customer Testimonials To Life With A Soft Sell Website Video

Use A Video Production To Enhance Your Marketing Communications

WebVideos have immense experience providing professional creative online video production services, video editing, interactive design & development for online business. Our professional team Guarantees our corporate clients a high quality end video production service that will easily achieve all of its objectives.

Whether you need a website video, customer service videos, an online marketing video, promotional videos, sales lead conversion videos or a simple talking head welcome video to greet your customers, we have the creative video editing and production skills to meet any corporate demands.

Our company's video production team has had years of corporate experience in professional scriptwriting, video editing, web based video production, interactive multimedia flash video presentations and implementing promotional video productions for online business. This has made WebVideos an incredibly successful online corporate video company.

WebVideos Ltd & Northwood Productions Hook Up.

Written by Andy Woodruff

19th December 2008

Webvideos Ltd and Northwood Film Productions have joined forces in a bold new partnership that has resulted in Brand New Film Studios based in the London Borough of Camberwell. Northwood Productions has been operating a small studio in Deptford since 2003. This studio will be closed down and moved to the new...

Types Of Flash Driven Multimedia Website Video Application.

Single Web Video: Custom Flash Online Video Player Application.

We use this development technique to implement a single web based video production on your website. The web video player look and feel is based on your company's brand specification or website look and feel. This type of creative flash driven corporate video can also be created to a specific size requirement to ensure seamless integration into your businesses existing online platform.

Single Web Video: Multiple Flash Online Video Player Applications.

If your business has more than one version of your overall website design or have a different colour scheme for different sections of your site, we can design and create video productions with multiple colour versions of the agreed flash website video application. This will ensure that the final corporate video production conforms with the brand vision of your business which is kept right across your online presence.

Multiple Web Videos: Single Flash Online Internet Video Player Application.

This kind of web video application is ideal if you’re having lots of online videos produced but want viewers to be able to watch them from one place. We can create website video applications that will handle ten videos or a hundred videos. Our professional design and development team have had years of experience building flash driven website video applications for the businesses in the online world.

Having custom made, multiple web video players for your company website needn’t cost the earth. It can be as simple or complex as you want, with some levels of interactivity like ‘share this video’ coming as standard with every platform implementation.

Multiple Web Videos: Multiple Flash Internet Video Player Applications.

Many of our clients come to us with a request for a handful of corporate videos to be implemented right across the different sub-sections of their company website. Their main online business may be made up of many different sections or indeed of many different websites. These may be coloured or designed differently, but still keep to a certain brand identity.

In our process to production we will derive the the style and colour of the video player, the individual dress code of the video presenter or presenters and any additional graphics from your varying online businesses or web pages.

Creative Internet Video Production Services For Any Style, Anywhere.

If you don’t see the kind of production services on offer that your business website requires, please do call us for a free consultation. At WebVideos we pride ourselves on being able to create and implement the production of your company's video in any style and in anyplace on your website. Smooth, seamless integration of your creative video into any corporate website platform comes guaranteed.

WebVideos are 'the video company' when it comes to professional video productions, web video, website video, creative video, video production services, promotional videos, video for web, video for business, video websites, marketing videos, customer service videos, corporate video, internet video, corporate web videos, business video production, corporate video productions, commercial videos production, direct response videos, conversion rate increase videos and many other types of corporate website video services.

We Create Corporate Web Video Productions For Use Online.

2009-03-24T12:53:00.000-07:00

Webvideos is a Full Service Corporate Web Video Production Company.

We are based in London UK and create multimedia corporate web video productions destined for web pages in the online world. We also have a film studio partnership also based in London with Camberwell Film Studios.

Why compromise? As a UK market leader of website video production, WebVideos provide an end-to-end service from online video strategy, scriptwriting, storyboarding and creative video production, through to the technical implementation of the final production on your website.

We have a professional corporate video production and interactive design team that guarantees our clients a high quality end product that will easily achieve all of its objectives.

Whether you need a website video for customer service, marketing, promotional use, sales conversion or to welcome and greet your customers, we have the video editing and production skills to meet the highest corporate demands.

Client Quote:

"WebVideos were proactive, efficient, professional, flexible and agile. Without them we would not have delivered the project on time and to budget. WebVideos approach and the quality of their work surpassed all expectations. I will be using them again."

Tunde Adebayo, Lead Solution Designer, GO!Messenger – Sony / BT Retail

Our Web Video Productions Are Proven To Deliver.

The past few years has seen online video usage explode. Because of this, on many websites the primary message just isn’t getting across. Our corporate website video messages have been proven to hold customers attention, generate leads and enhance bottom line results dramatically.

Improve Sales Lead Conversion With Interactive Online Video
Reduce Call Rates By Providing Self-Help Customer Service Videos
Build Credentials With A Commercial Video Welcome Message
Deliver Interactive Product Demonstrations
Bring Customer Testimonials To Life
Provide Measurable Internal & External Education Platforms
Help Visitors Navigate Your Website & Locate Important Information
Welcome Visitors To Your Website
Drive Customer Feedback With Person To Person Calls To Action.

Our corporate website video production team has years of experience in professional scriptwriting, video editing, video production, interactive multimedia flash video presentations and implementing promotional video productions in the online world. This has made us one of the most successful online video production businesses in the UK.

We have successfully produced business videos for clients ranging large companies such as BT, Trevor Baylis Brands and BigDug Shelving right through to small businesses such as Trap Media and ActSmart. Our website videos are proven to enhance customer service, increase enquires per visitor and educate visitors to new ideas and concepts.

Types Of Flash Based Web Video Application.

Single Video: Multiple Flash Video Player Applications.

If you have more than one version of your website or have a different colour scheme for different sections of your site, we can design multiple versions of the agreed flash video application. This will ensure that the brand vision of your business is kept right across your online presence.

View Example..

Single Video: Custom Flash Video Player Application.

We use this technique to implement single website video productions on your website. We design the player according to your brand specification or website look and feel. This type of video production will also be created to a specific size requirement to ensure seamless integration into your online platform.

View Example...

Multiple Videos: Multiple Flash Video Player Applications.

Many of our clients come to us with a request for a handful of corporate website videos to be implemented right across the different sub-sections of their website. Their main online business may be made up of many different sections or indeed of many different websites. These may be coloured or designed differently, but still keep to a certain brand identity.

In our process to production we will derive the the style and colour of the video player, the individual dress code of the presenter or presenters and any additional graphics from your varying online businesses or web pages.

View Example...

Multiple Videos: Single Flash Video Player Application.

This kind of video application is ideal if you’re having lots of videos produced but want viewers to be able to watch them from one place. We can create applications that will handle 10 videos or a hundred videos. Our professional design and programming team have had years of experience building video applications for the businesses in the online world.

View Example...

Having custom made, multiple video players needn’t cost the earth. It can be as simple or complex as you want, with some levels of interactivity like ‘share this video’ coming as standard with every platform implementation.

Online Video for Business - A Guide

2008-10-04T05:36:00.000-07:00

Thursday 11th January 2007

It is now the beginning of 2007 and we, the ardent users of interactive technology are riding the crest of a Golden Wave of online video possibilities. I have no doubt that in a conceptually altered Chinese calendar this would be the 'Year of the WebVideo' in all its' various forms and methods of deployment. Anyhow, i've been reading up on the subject and this is the impression i'm getting from people in the know. Technology has again moved forward and new encoding procedures coupled with a general awareness of narrative have brought the great and fantastic possibilities of video, online and into the hands of the common man.

His or her under £150,000 gross operation is obviously crying out for an effective means of one on one communication and somewhere along the line I read that potential customers are 4 times more likely to become actual customers if your web presence is graced with the luminance of video. People buy off people! CEO's everywhere have, for some time now been scrambling to put into place the most efficient systems and operations that will fully exploit this ardently touted paradigm shift in online visual expectancy.

The figures are all there. Findings in the American market have indicated that the number of consumers who actively engaged in the viewing of online video rose by 18% in the second half of 2006. A total of 3.7 billion streams having been watched. Male to female ratios stand close to even on a 52-48 percentage scale. Surprisingly in 2006 it was Yahoo Video that led the pack with around 21 million visitors a month. MySpace came in a close second with around 20 million a month. So with the stats in mind I guess it wasn't that surprising to see Google swallow up YouTube which was getting around 16 million faces a month.

According to Jack Flanegan, executive vice president of ComScore Media Metrix who, amongst other things provide detailed analysis of online consumer activity is quoted as saying: "Consumers clearly view video as one of the most accessible, interesting and entertaining sources of content on the web". And, well...I completely agree. Video has an accessible grounding in reality, and... all things considered... there's a thirst for it. We are all obsessed with peeping through the crack in the doorway, watching without 'being watched'. Video was built for this kind of mentality. There's no way I would be writing this blog about some useless, defective communication format sent to the archives of history to hang out with smoke signals. Oh no, not me! I am here and now and so is online video, and in this here and now, if you want to make some money through your online presence, WebVideos are the progressive medium you should employ.

Ditch the expensive call centers and put your customer service rep on your site in an interactive video display for first hand guidance. Why have a static image of your product when a WebVideo can shift more units. Go ahead, make that play for a full grasp of socially relevant media deployment, move forward, gain the edge. This is the 21st Century in the history of the fine beast that is man. What? You don't have video on your website? How to do you maintain peoples interest? Things must be so tough for you. How are you coping? Anyhow that's what people were saying about websites and that soon caught on. Now look where we are. If the internet is just another room to peer into then it stands to reason that it's gotta have a TV in the corner.

So how do you go about employing video on your website? What is the right format? More importantly, what should it look like? Obviously with the advent of new encoding procedures it has become incredibly easy for web deployment of video. At the forefront of this new wave of encoding is the On2 VP6 codec which is used primarily by Macromedia Flash 8 and up. The 'flash player' is freely available for download and is reportedly on 96% of all internet configured Windows & Macintosh computers. Which is pretty high as far as stats go. Java (84%), Windows Media Player (87%) and Apple Quicktime (59%) all trail behind.

Flash enables anyone to stream videos from their browsers cache at a fraction of the size of other formats thanks to the On2 VP6 compression. Also it has a whole different level of options for interactivity that none of the others have. With flash you can play a hundred videos through the same file without leaving the page and tag a form on the end of the video asking for comments. This is sure to keep people immersed in an interactive video experience. WARNING - Ideas not supplied. Well... not for free that's for sure. Flash was built for the active medium of the internet and it's flourishing.

Micro-sites or the huge rise of .tv sites are the high end of video usage for a lot of companies, but high end means high prices, maybe six grand upwards is not in your budget. The average business will probably find use for a handful of videos for an initial outlay of a couple of grand. Obviously there will be niche markets out there where the businesses will have to have video on their site and cannot function without it. Soon enough though it will all be like that. As prophetic as that sounds, I can only image this sort of thing snowballing. Remember the Golden Wave. Ride it and flourish. For if you don't, it will drown you.

Anyhow, there are companies out there that will put together a 1 minute video for you for around £500, but i've seen these videos and from a professional standpoint I know they are operating on a second rate level. The obvious lack of perfectionist ideals and aspirations belongs only to the guy who amazes himself too easily. Another form of online video is the 30 second slot on the homepage. This is fast becoming the successor to the animated header. The web has for the most part been a silent affair, with users choosing to listen to their favorite band whilst surfing away. Video is changing that and users are becoming used to a little noise. Over time the expectancy values will change and sound on every website will no doubt become a normal affair. This is why a 30 second, dynamic montage based intro will succeed.

Next up is the talking head which can run anywhere from between 20 seconds to 3 minutes long. The talking head can offer a much subtler welcome message and when combined with the use of graphic elements and transparent backgrounds it can still retain an element of entertainment. It has a keen simplicity that doesn't overload the user and can be acquired for around a grand a minute and upwards, depending on your demands for graphics or titles. Product or service explanations are very popular uses of the talking head by many companies from insurance to mobile phones. A sort of very subtle advert or showcase to watch at the users discretion. I mean why have bunch of still photographs taken from every conceivable angle when for a little extra cash you can have a 30 second video of someone showcasing the product. No doubt the usual link to 'enlarge image' will change to something like 'view product video'. A handful of these could be produced for around £500 a pop and considering the 'click through' rate you're bound to make your money back shifting extra units.

All this of course is small change in comparison to what the majority of people are responding to. That my less than inebriated readers is of course, entertainment! By far the single most popular use of video ever. Billions of people, like fragmented herds of hedonistic swine, completely alienated from police state politics are lining up with baited breath for the latest 'close shave' video or some pair of seventeen year old girls trying their hand at singing Whitney Houstens' "I Will Always Love You'. This is bedroom theatre at its' greatest. This is where the mainstay of WebVideo opportunity lies.

Well... where does this leave the average website I hear you bleat? Simple. Format popularity has very specific impacts on everyday habit and culture. Just look at how far the viewing screen itself has come in all its' varying forms. The impact entertainment video has on the web is perfectly aligned with a certain expectancy. Users grow through saturation of an idea to expect an element of it in all aspects their everyday lives. The majority of the world still have boring day jobs and they still yearn for excitement and entertainment. The more saturated we become with online video entertainment as it stands the more demanding we will become. Static websites will always be around because some things need to be static, but hey... if it can be brought to life it better be, cause otherwise i'm outta yer. Boring!!!

The web may well be conceptually as a whole a fascinating work of art, but individual sites are but a mere brush stroke on a gigantic canvas of information. There are a lot of people in the world, maybe 7 billion in all and a few billion of these have internet ready computers, a thirst for entertainment, short attention span and a pocket full of cash to spend on anything that can hold their interest long enough to get their bank card out. If you haven't got video on your website in one form or another, well... what have you got?

WebVideos News Update.

2008-09-22T13:24:00.000-07:00

WebVideos and BiGDUG launch BiGDUG TV.
BiGDUG didn't become the UK's best value online shelving, racking and storage company without understanding who really matters to their business - the customer!

They have been innovators in their marketplace using the Internet as their primary route to market, always wanting to stay ahead of their competition.And customer service has always been at the forefront of their considerations.

Shelving, racking and storage is not something we ordinarily think about. So having to make decision about the right units to buy can be difficult and time-consuming.

BiGDUG wanted to show customers just how easy it could be. They turned to WebVideos to produce and implement a series of helpful videos that guide viewers around the different product ranges and point out what they need to think about to make the right decision.

View Client Page

An Array of Useful FAQ's

2008-09-22T13:04:00.000-07:00

WebVideos Frequently Asked Questions.
WebVideos offers introductory answers to frequently asked questions about online video process, costs, implementation and website services. Click on a subject heading below to view questions and answers relating to your selection.

Alternatively you can use the video facility above to have one of our presenters talk you through the answer. We are updating the FAQ section on a regular basis so look out for more videos.Links throughout the answers will guide you to further information on our website or from other sources.

Should you have any further questions, please consult our Contact Us page.

Will Everyone Be Able To See My Video?
For our videos we use Adobe Flash Player. Flash player is the world's most widely used software platform. It is used by on over 98.8% of Internet-enabled computers and therefore surpasses the installed base of other software platforms such as QuickTime, Windows Media, or Real Player.

How Difficult Is It To Implement?
Upon completing a project, we will issue you a few lines of html code. This code can be embedded into any web page. Once the code is in place, the video presentation plays on that page. In most cases you won’t even have to get your web designers or IT department involved – it’s that easy. We are also able to provide email and telephone support to talk you through implementation.

Who Does The Hosting?
We usually host the final production, so you don’t need any specialist server technology, but in the end it is up to you. if you want to host yourselves we supply you all the necessary files. We do however have very competitive hosting rates which work out as little as a penny per complete viewing.

How Involved Do We Need To Be?
You to be involved in the process as little or as much as you like. We provide an end to end service: from scriptwriting through to implementation. Some clients may want to get involved in the scriptwriting, others in the presenting. Every step of the way we will be there to advise you on the messaging and presentation to ensure the final outcome is a professional as possible.

How Do I Know Who's Been Watching?
When we host the videos we are able to provide a range of reports including how many times your videos have been watched. This will help you from both a business planning and financial planning perspective.installed base of other software platforms such as QuickTime, Windows Media, or Real Player.

What is Search Engine Optimisation?
Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results keywords. for targeted Usually, the earlier a site is presented in the search results or the higher it "ranks", the more searchers will visit that site. SEO can also target different kinds of search, including image search, local search, and industry-specific vertical search engines.

Natural Search v Pay-Per-Click.
Pay-Per-Click (also known as PPC) is the advertising system offered by the major search engines such as Google, MSN, Yahoo and Ask that enables you to get your targeted adverts (known as 'sponsored links') onto results pages of searches.

They accompany natural searches. Typically, PPC links are found at the top and to the right of the natural searches. PPC works in the same way as natural search in taht they rely on keywords to find them. The price you 'bid' or are prepared to pay per keyword will affect the prominence the advert gets. However, you should be aware that the more popular a search term is then the more the cost of that word will be.

What is a Content Management System?
A content management system (CMS) is computer software used to create, edit, manage, and publish content in a consistently organized fashion.

CMSs are frequently used for storing, controlling, versioning, and publishing industry-specific documentation such as news articles, operators' manuals, technical manuals, sales guides, and marketing brochures. The content managed may include computer files, image audio files, electronic documents, and Web content. media.

What is Opensource Software?
Opensource software is software available to anyone without charge and generally supplied under a loose software license. In reality you will need a software developer who understands the code and can make the necessary adjustments to get the software working for your business in the manner you want. Any changes made to the software must also be made available to others under the same loose license.

What does a WebVideos Website cost?
Our starter websites cost £2,500 to £3,000. For this you get a fully functioning website with access to the CMS at a level whereby you can make the necessary changes yourself. The site is set up with the basic SEO parameters set up (worked out in conjunction with you).

The real work in a succesful website implementation is, as you might expect, in the planning.get this right and the site will come together quickly and properly.

What does a WebVideos Web Based Corporate Video cost?
The simple truth is that virtually no video production is the same, however we do have a fairly tight pricing structure which is based on the parameters below.

Our approach is to consider the full customer journey, from them arriving on your website and seeing the video through to how they respond to the call to action and whatever else you want them to do. We don’t just see it as a case of filming some scripts and plonking them on the website.

Here is a description of the process we use to get to that objective:

• Professionally written script- this is created in conjunction with yourself

• Professional presenter – we have a variety to choose from OR you may choose one of your team to present. On this point we generally advise against clients presenting as the small screen is far different to public presenting and some of us (like me) come over like a wet fish.

• Storyboard – which will show the graphics/words that will accompany the presenter throughout the script.

• Bespoke Video Player - in your company ‘look and feel’ designed to fit exactly into an agreed space on your site.

• An Interactive Video player – so people can respond to the video with an email, maybe forward to a friend, bookmark the page and so forth.

• Linkages from the video to the rest of your site – for example to your contact page, or a page you want them to read next or ... etc.

• Filming, Editing, and Post-Production – you will see the final version of the video prior to implementation and we will make any necessary changes to the words/graphics– as it sometimes only when you see the final production that you realise the words/graphics aren’t quite right.

• Implementation – we prepare some HTML code that your webteam merely cuts & pastes into the pre-agreed space on your website. This task should take no more than a couple of minutes.

So, what does a video cost? Well, a straight forward introductory video can be as little as £1,500 including all the input described above. When a client is after a series of videos then we are able to spread the one-off costs over the whole and will be able to reduce the price per video considerably.

Planning a webvideo - what does it mean for me?
Our objective is always to make it as easy as possible for our clients. The starting point is always defining what the video is to achieve. Once we have this then we are able to get started. You can get involved as much or as little as you would like. We always check at each stage of the production that we are progressing the production in the manner you envisaged.

Can we use our own people to present the video?
The short answer is yes. BUT...... we advise caution. Presenting is a deceptively skilled job and from our experience there are very few people who are able to present in the right manner. Therefore we would advise using one of our presenters.

I can do this on on YouTube! U Can if you want to!
You can place your video on the YouTube, no problem. We can help you do this. In our opinion though we would say that this is OK as a supplementary idea but not the optimum place.

Why would you want to drive people away from your website. And even if you have the video embedded onto your site we wonder why you would want to accept such a low quality of streaming. Place the video on your website and keep visitors on your site.

Can we work with video supplied to us?
Yes we can. Our ability to do so is affected by the quality of the video and the format we receive it in. If the quality is low then there is only a limited amount we can do to improve it.

Do we only make talking head videos?
No. The videos you see on our site are mainly talking head videos. This is what our customers keep asking us for. And with good reason. the simple facts are that they work. In every case we are able to point to an increase in the number of enquiries received by our clients as a result of the video being in place.

The plain simple fact is that people relate to people - its the eye contact that makes the difference. So, even if you think the video is not funky, different enough or even plain boring then always remember these type of videos work.

The key is always to do with the objective and what you are trying to show your customers and why.

ActSmart.biz Multiple Section Introduction Videos

2008-09-21T14:16:00.000-07:00

Act Smart - Muliple Introduction Videos.

ActSmart provide online resources for specialists retailers in the sports and leisure sectors. They were looking for a gentle way to capture viewer attention and guide them about the website with the objective of promoting subscriptions.

We implemented 2 videos, one of which has been customised to work across 4 different websites reflecting the different look n' feels of each.

Also, the client was looking to play the initial video introduction on a widescreen plasma tv to potential clients at their offices. Most of our projects in filmed in digital HD, so this was easily achieved.

WebVideos managed every aspect of the production, from refining the brief, writing the script, filming, editing and implementation via a 3rd party web development team.

Client Quote: "I found WebVideos' approach a breath of fresh air. Not only do they know their stuff when it comes to conveying the benefits of video online but they clearly understood our brief and delivered it on time and to budget. They are easy to work with, flexible and offer a high level of customer service.

Mark Brown, Director, ActSmart.biz

The WebVideos Team

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Andy Woodruff - Managing Director

Mobile: 07789 658 747

andy.woodruff@webvideos.co.uk

Andy has spent 20 years as a salesman and marketer predominantly in the Communications and IT industries working for operators and suppliers across different sectors in the UK and internationally – selling services, software and systems to blue chip companies.

It was in Hong Kong in 1994 that he first came into contact with the Internet and what it had to offer. Later at Logica he witnessed the dot.com boom and bust at first hand. In recent years Andy has been using his sales experience and drive in developing a number of software and technology start-ups and is now full time on Webvideos.

Mike Taylor - Operations Director

Mobile: 07971 593 460

mike.taylor@webvideos.co.uk

Mike has over 20 years hands-on IT experience in building and operating systems for a wide variety of clients, including banks, retailers and local government. Whilst in his 20’s he created and sold his own successful software company. In recent years the focus of Mike’s work has been in the online world.

Mike leads our IT and Operations functions to ensure that web videos always work perfectly from our client’s websites. He is a founding member of WebVideos.

Mark Griffin - Creative Director

Mobile: 07875 065 912

mark.griffin@webvideos.co.uk

After an early career in the Steel industry Mark studied Graphic Design at his local university. He then went on to work for a number of years as creative director of Mannenberg Ltd. Here he managed all creative output from Nationally based magazines to website design and other aspects of the design canon.

The past few years has seen him work as a freelance Graphic Designer on all manner of projects. Mark is also one of the founding members of WebVideos.

The WarrantyCo.com - Corporate Introduction Video

2008-09-21T12:31:00.000-07:00

The WarrantyCo.com - Company Overview Corporate Web Video.

The WarrantyCo.com provide car dealerships of all sizes with a complete range of insurance products and services with industry leading online support The Managing director was looking to enhance his introduction to the site with a clear, concise video welcome message.

Client Objectives: The client was looking a short sharp overview of the products and services they offer to reinforce messages delivered via other media, including the general web presence.

Client Quote: "This is a new and exciting way of talking to an audience.The message can be broad or very specific. It crosses the boundaries between a web site, an advert, an infomercial, and several other established communication methods. At the same time it is flexible and cost effective and can be delivered extremely quickly.
Phil Lodge, The Warranty Company

Successful Implementation of Web Based Corporate Video

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Planning for a successful video implementation.

A successful video implementation starts with the planning. From the point of contract signature we typically expect to have your videos up and running within 6-8 weeks. But there are variables that can impact timings. Here, we explain more

Our objective is to make it easy for you to put quality video content on your website. See the full range of services we provide here.

The chart below shows the process we follow. It is simple and it works. If you are reading about the video hullabaloo and wondering where you would start with getting video onto your site, then our process and our approach will be ideal for you.

We can manage the entire end-to-end process from designing the objective of the video, the messages, the filming through to implementation. At a technical level all you or your web designer needs to know is how to cut and paste the HTML code we provide into your website.

Our focus is always on keeping things simple. Once we have worked with you to get the objective defined we devise a creative approach that sets out how the script and visuals will work to reach that objective. Then you can sit back and we do the rest.

Of course, if you want to be more involved we’re happy for that too. The choice is yours.
The following links will be helpful in understanding more about the process of making video.

Web Site Video – 5 Secrets of Success
Online Video – 3 Things to Avoid Like The Plague
Online Video to Drive Use Of Web
How do you measure up? Check your online presence!

A Web Video Production Increases Customer Engagement.

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A Web Video Production Increases Website Engagement and Conversions.
We've seen it happen. Our customers report back 100%, 200% and even 300% increases enquiries directly as a result of webvideos we have implemented.

Corporate video production is moving online as businesses of all sizes realise the potential of online marketing - for getting their messages across to sell their products and services, to build their brand purpose, to service their customers.

The mass take up of broadband has moved video communications directly onto the customers desktop, at home and in the office. In the same time the cost of video production has reduced as the tools and techniques that make production of high quality video on little more than standard computers possible. This has brought a host of new, young and vibrant talent into the marketplace.

The facts are that rich media works. There is a wide variety of information on these pages where you can read more about the facts, figures and opinion that illustrates how interactive video and associated techniques is defining online marketing.

We set out the concepts and propositions we bring to the marketplace. We explain in more detail what we do and how we do it.

Here is an introduction to each section.

Facts and Figures about Online Video Marketing.
In this section we have gathered together information from many sources where you can read in more detail what is being said about the impact of video on the Internet. It all adds to a compelling story about the effectiveness of video. Here area the numbers to take to the bank.
read more...

Applications for Video - from Marketing to Customer Self-Service.
Web videos are becoming a crucial part of online marketing activity. They are being used to market, to sell, to explain the detail of products and services and to provide customer service, help, advice and guidance. Our videos range from 10-30 seconds for advertisements, to 2-3 minute summaries and longer, more detailed, explanations.
read more...

Planning for a successful video implementation.
A successful video implementation starts with the planning. From the point of contract signature we typically expect to have your videos up and running within 6-8 weeks. But there are variables that can impact timings. Here, we explain a little more.
read more...

Interactivity is KEY to making online marketing and web videos work.
Interactivity is the key to connecting with your consumers. By interactivity we mean the response mechanisms that enable your website visitors to connect with you. We provide them within the video, the videoplayer surround and on the page - to encourage and enable the viewer to act on the information
read more...

Why the Internet is Video friendly.
Broadband usage, which is crucial to streaming video at a viewable speed, has passed critical mass. In June 2006 73% of online homes in the UK used broadband, up from 18% just three years earlier. Videos can now be watched easily on PC's and increasing numbers of other online devices.
read more...

Introduction to Web Based Corporate Video

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Is Your Message Getting Through?

Website Videos from WebVideos.co.uk
Wouldn't it be great if you could talk to everyone who visits your website personally? Just you and them, one on one.

We are web based video specialists who understand how to convey complicated messages in a simple and easy to understand way with the use of scripted online video.

Web videos are the catalyst for keeping customers online longer in order to:

generate leads from web traffic
provide self-help customer service
build brand credentials
show product demonstrations
give customer testimonials
educate employees
present to shareholders
and much much more...

We provide an end-to-end service from video strategy, creation, storyboarding and video production through to the technical implementation of the final video production on your website.

Web and video analytics track and measure viewer behavior. We also design and build first class websites, provide branded video management platforms, online marketing and website optimization services.

Everything we do is designed to produce positive results that can be measured on the bottom line.

Online Web Video.
The past few years has seen the online experience evolve into something quite fantastic, especially in the growing area of web based video. But with it has come increasingly short attention spans. On many websites the primary message just isn’t getting across and customers leave, never to be known, never to be tempted again. It's such a waste.

Our corporate web based video messages have been proven to hold customers attention and enhance bottom line results dramatically. Their uses range from sales, marketing, corporate welcoming, through to customer service tutorials and beyond.

Our web based corporate videos have been successfully used online by major companies to enhace customer service, increase inquiries per visitor and educate visitors to new ideas and concepts.

Visit here for details

Content Management Websites.
We build websites ranging from a few pages to corporate complexity. Attractive web design, simple navigation and relevant optimised content, that is easily indexableable by all the major search engines, all contribute to a website that delivers.

WebVideos build affordable websites that are designed to be managed by you. So you can keep the site updated with images, new pages, new content and video when it suits you, not when your web developer says they can fit you in.

Visit here for details

BrandTV Online Video Platforms.
Imagine if you had your own TV Station. You could broadcast to your customers, your investors, your staff - informing them, educating them, building relationships and brand loyalty.

Our BrandTV platform gives you everything you need to organise and stream video content to a national or even global audience.
Visit here for details

and finally...
Our customers cover a broad cross-section of sizes and sectors. We have worked with large corporates like BT, emerging internet retailers such as BiGDUG, pioneers in Corporate Social Responsibility GreenStandardsTV and sizes and shades in between.

Many of the questions you have may be answered there. We are always happy to chat and learn more about people and their businesses. Please call us anytime for a no-obligation chat if you think we might be able to help.

WebVideos - Web Video Production Company

My website looks dull - can corporate video bring it to life?

A Video Production Can Boost Online Sales.

A Video Production Can Boost Online Sales.

Video Production Services

Web Presenter & Website Presenters Convert Leads

Corporate Video Production Services

Our Corporate Web Video Productions Are Proven To Deliver!

Affordable, Professional Web Video Production Guaranteed!

Corporate Video Production for the Web Has Exploded!

Further Reading On Corporate Web Video Productions.

Facts and Figures that cover Online Video Marketing.

Web Video Production for Business - A Simple Guide.

WebVideos Ltd & Northwood Productions Hook Up.

Types Of Flash Driven Multimedia Website Video Application.

Single Web Video: Custom Flash Online Video Player Application.

Single Web Video: Multiple Flash Online Video Player Applications.

Multiple Web Videos: Single Flash Online Internet Video Player Application.

Multiple Web Videos: Multiple Flash Internet Video Player Applications.

Creative Internet Video Production Services For Any Style, Anywhere.

We Create Corporate Web Video Productions For Use Online.

Online Video for Business - A Guide

WebVideos News Update.

An Array of Useful FAQ's

ActSmart.biz Multiple Section Introduction Videos

The WebVideos Team

The WarrantyCo.com - Corporate Introduction Video

Successful Implementation of Web Based Corporate Video

Planning for a successful video implementation.

A Web Video Production Increases Customer Engagement.

Introduction to Web Based Corporate Video